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SUMMARY:MARKETING: CAN YOU HEAR ME NOW?
UID:0F6B4DFAA4026D310283D69573674D1D
ORGANIZER:MAILTO:lmerricks@drfonline.org
DTSTART:20180828T050000
DTEND:20180828T120000
DTSTAMP:20260502T050836
DESCRIPTION: Day One -- August 28, 2018 – Marketing:
Can You Hear Me Now? Part 1Marketing is important for nonprofit organiza
tions and knowing who you are marketing to is the most important of all.
Find out how nonprofits use different marketing tactics to promot
e their message and their organization Also, why it is good
for nonprofits to channel their energy into the best ways for them to be
heard. In this two-day class, the first session will be an overvi
ew of how to plan your marketing and communications program by starting
with a strategy, identifying your audiences and understanding the medium
s available. Mediums discussed will include advertising, print, social m
edia, video and outreach platforms.Bio: Kelly Joyner Lee works as a
Regional Director for the North Carolina Community Foundation, serving
seven counties in Eastern North Carolina. She has extensive experience i
n board and fund development, grantwriting, small group facilitation, ma
rketing, and nonprofit engagement in communities. Ms. Lee is the c
o-creator of the Leading for Tomorrow Nonprofit Capacity Building Summit
and a founding member of the Women Givers of Nash-Rocky Mount. &n
bsp;
X-ALT-DESC;FMTTYPE=text/html:\nDay One -- August 28, 2018 – Marke
ting: Can You Hear Me Now? Part 1
Marketing is important for
nonprofit organizations and knowing who you are marketing to is the mos
t important of all. Find out how nonprofits use different marketin
g tactics to promote their message and their organization Al
so, why it is good for nonprofits to channel their energy into the best
ways for them to be heard. In this two-day class, the first sessio
n will be an overview of how to plan your marketing and communications p
rogram by starting with a strategy, identifying your audiences and under
standing the mediums available. Mediums discussed will include advertisi
ng, print, social media, video and outreach platforms.
Bio
: Kelly Joyner Lee works as a Regional Director for the No
rth Carolina Community Foundation, serving seven counties in Eastern Nor
th Carolina. She has extensive experience in board and fund development,
grantwriting, small group facilitation, marketing, and nonprofit engage
ment in communities. Ms. Lee is the co-creator of the Leading for
Tomorrow Nonprofit Capacity Building Summit and a founding member of the
Women Givers of Nash-Rocky Mount.
\n
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